Okuqukethwe
Isingeniso
Ama-franchise - Umqondo we-franchise uhlehlela ezikhathini zasendulo, kodwa uhlelo lwesimanje lwama-franchise njengoba sazi ukuthi lwavela e-United States ngasekupheleni kwekhulu le-19 nasekuqaleni kwekhulu lama-20. Ifomu lokuqala elibonakalayo lokuthengiselana ngemali livame ukubizwa ku-Isaac Singer, umsunguli womshini wokuthunga, owaqala ukwenza imali ngeminyaka yawo-1850 ukuze asabalalise imishini yakhe.
Kodwa-ke, uhlelo lokuqala lweqiniso lwe-franchise ngomqondo wanamuhla luvame ukubizwa ngokuthi uMartha Matilda Harper, owasungula i-Harper Method e-Rochester, eNew York, ngo-1888. Imodeli yakhe ye-franchise yayihlanganisa imikhiqizo ejwayelekile, ukuqeqeshwa, nokusekelwa kokumaketha. Lokhu kwavumela abesifazane ukuthi basebenzise amasaluni abo e-Harper Method ngaphansi kohlobo olufanayo, behlinzeka ngezinsizakalo ezingaguquki ezindaweni ezahlukahlukene.
Nakuba imodeli ye-franchising ka-Martha Matilda Harper yayingesinye sezibonelo zokuqala, i-franchising yaqala ngekhulu lama-20 ngokukhula kwemikhiqizo efana ne-McDonald's, i-Subway, ne-KFC. Lezi zinkampani zakha amamodeli e-franchise aphumelele kakhulu abekade ephindaphindwa kulo lonke elase-United States futhi ekugcineni emhlabeni jikelele. Namuhla, i-franchising iyimodeli yebhizinisi esabalele ezimbonini ezahlukahlukene emhlabeni jikelele.
Funda kabanzi Kuzomele ufake lolu hlelo lokusebenza ngaphambi kokuthumela isibuyekezo.
Iyiphi inzuzo enkulu yokuba ne-franchise?
اجازه استفاده از آموزش و پشتیبانی و کسب درآمد از یک برند معتبر
Imvume yokusebenzisa ukuqeqeshwa nokwesekwa nokwenza imali ngomkhiqizo osunguliwe
قبل از سرمایه گذاری در یک فرنچایز باید به چه نکاتی توجه کرد؟
Yiziphi izici okufanele uzicabangele ngaphambi kokutshala imali ku-franchise eku-inthanethi?
بودجه، علایق و مهارت های شخصی شما، تقاضای بازار برای محصولات یا خدمات، شهرت و سیستم پشتیبانی فرنچایزر
Isabelomali sakho, izinto ozithakaselayo kanye namakhono, isidingo semakethe semikhiqizo noma amasevisi e-franchise, isithunzi se-franchisor kanye nohlelo lokusekelwa.
مزایای کلیدی داشتن فرنچایز در مقایسه با راه اندازی یک کسب و کار از صفر چیست؟
Yiziphi izinzuzo ezibalulekile zokuba ne-franchise uma kuqhathaniswa nokuqala ibhizinisi kusukela ekuqaleni?
کاهش هزینه های راه اندازی و شناسایی برند
Izindleko zokuqalisa eziphansi kanye nokuqashelwa komkhiqizo okumisiwe
Izinto ezivamile
Izinto ezijwayelekile zamamodeli webhizinisi le-franchising ngokuvamile zihlanganisa:
Uphawu lokuthengisa noma Ibhrendi: Abadayisi basebenza ngaphansi kwegama lebhrendi elisunguliwe le-franchisor, bazuza ekuqashelweni kwayo nesithunzi. Lokhu kuvame ukufaka izimpawu zokuhweba, amalogo, nezinye izinto eziqanjiwe.
Uhlelo Lwebhizinisi: Ama-Franchisor ahlinzeka ngama-franchisees ngohlelo lwebhizinisi olufakazelwe, okubandakanya izinqubo zokusebenza, amasu okuthengisa, nezinhlelo zokuqeqesha. Lolu hlelo luklanyelwe ukuqinisekisa ukuvumelana kuzo zonke izindawo zabahwebi.
Imali Yebhizinisi Nemihlomulo: Ama-Franchise ngokuvamile akhokha imali yokuqala ye-franchise ku-franchiseor ukuthola ilungelo lokusebenzisa uhlobo lwayo nohlelo lwebhizinisi. Ukwengeza, ama-franchisees ngokuvamile akhokhela i-royalty eqhubekayo noma iphesenti lenzuzo yabo ku-franchisor.
Ukusekela Nokuqeqeshwa: Ama-Franchisor anikeza ukuqeqeshwa nokusekelwa kwabahwebi, okuhlanganisa ukuqeqeshwa kokuqala ngaphambi kokuvula i-franchise nosizo oluqhubekayo ekusebenzeni, njengokumaketha, nokuphatha.
Amalungelo Endawo: Izivumelwano zama-franchise ngokuvamile zinikeza abahwebi amalungelo akhethekile noma angakhethekile okusebenza ngaphakathi kwendawo ethile. Lokhu kusiza ukuvimbela ukuncintisana phakathi kwama-franchise futhi kuqinisekisa izinga elithile lokugcwala kwemakethe.
Ukukhangisa nokukhangisa: Ama-Franchisor angase adinge ama-franchise ukuthi anikele esikhwameni sokukhangisa sikazwelonke noma sesifunda ukuze basekele imizamo yokwakhiwa komkhiqizo nokumaketha. Ukwengeza, ama-franchisor ngokuvamile ahlinzeka ngezinto zokuthengisa nemihlahlandlela yokukhangisa kwendawo.
Ukulawulwa Kwekhwalithi Namazinga: Ama-Franchisor agcina amazinga emikhiqizo, amasevisi, kanye nokusebenza ukuze kuqinisekiswe ukuvumelana nokuvikela isithunzi somkhiqizo. Lokhu kungase kuhlanganise ukuhlolwa okuvamile, ukucwaningwa kwamabhuku, kanye nezindlela zokuphendula.
Amalungelo Okuvuselela Nokudlulisa: Izivumelwano ze-franchise ngokuvamile zichaza imigomo yokuvuselela ubudlelwano be-franchise futhi zingabandakanya izinhlinzeko zokudlulisa ubunikazi noma ukuthengisa i-franchise.
Phuma Isu: Izivumelwano ze-franchise zingabandakanya izinhlinzeko zokunqamula ubudlelwano be-franchise, ngokuzithandela noma ngokuzenzakalelayo, ezichaza amalungelo nezibopho zazo zombili izinhlangothi ezimweni ezinjalo.
Izivumelwano Zomthetho: Ubudlelwano be-Franchise bulawulwa izivumelwano ezingokomthetho, okuhlanganisa isivumelwano se-franchise kanye nedokhumenti yokudalula, echaza amalungelo, izibopho, kanye nezibopho zabo bobabili i-franchisor kanye ne-franchisee.
Lezi zakhi zihlinzeka ngohlaka lobudlelwano phakathi kwama-franchisees nama-franchise, okusiza ukuqinisekisa ukungaguquguquki, ikhwalithi, kanye nempumelelo efanayo. Kodwa-ke, imininingwane ethile ingase yehluke kuye ngomkhakha, uhlobo, kanye nemibandela okuxoxiswene ngayo phakathi kwezinhlangothi ezithintekayo.
معرفی فرانشیز جهانی به عنوان یک استارت
Sethula I-Franchise Yomhlaba Wonke NjengeSide Hustle Start-up
حداقل سرمایه گذاری, بدون لیست انتظار
Ukutshalwa Kwezimali Okuncane, Alukho Uhlu Lokulinda
معرفی فرانشیز جهانی به عنوان یک استارت
Sethula I-Franchise Yomhlaba Wonke NjengeSide Hustle Start-up
محصولات سودآور, با کمیسیون بالا
Imikhiqizo Enenzuzo Enkulu/Yekhomishini Ephakeme
معرفی فرانشیز جهانی به عنوان یک استارت
Sethula I-Franchise Yomhlaba Wonke NjengeSide Hustle Start-up
پشتیبانی جامع
Ukusekela Okuphelele
معرفی فرانشیز جهانی به عنوان یک استارت
Sethula I-Franchise Yomhlaba Wonke NjengeSide Hustle Start-up
انعطاف پذیری کسب و کار آنلاین
I-Online Business Flexibility
معرفی فرانشیز جهانی به عنوان یک استارت
Sethula I-Franchise Yomhlaba Wonke NjengeSide Hustle Start-up
بدون نیاز به سابقه و تجربه کاری
Isiqalo-Friendly
معرفی فرانشیز جهانی به عنوان یک استارت
Sethula I-Franchise Yomhlaba Wonke NjengeSide Hustle Start-up
خودگردانی و اختیارات کامل
Ibhizinisi Lakho, Imithetho Yakho
Ukuhlanganisa Ubuchwepheshe Be-inthanethi Kumamodeli Ebhizinisi Le-Franchising
Amamodeli webhizinisi le-Franchising athuthukiswe kakhulu futhi aguqulwa ngokuthuthuka kobuchwepheshe be-inthanethi ngezindlela ezimbalwa:
Ukumaketha Kwedijithali Nokukhangisa: Ubuchwepheshe be-inthanethi buye bashintsha ukumaketha nokukhangisa kwama-franchise. Ama-Franchise angasebenzisa izinkundla zokuxhumana, ukuthuthukiswa kwenjini yokusesha (SEO), ukukhangisa kokukhokha ngokuchofoza ngakunye, kanye nokumaketha nge-imeyili ukuze kufinyelelwe izithameli zabo ngempumelelo nangezindleko eziphansi kunezindlela zokukhangisa ezivamile.
I-E-commerce kanye Nokuthengiswa Kwe-inthanethi: Ama-franchise amaningi afake amakhono e-e-commerce, avumela amakhasimende ukuthi athenge imikhiqizo noma izinsizakalo ku-inthanethi. Lokhu kunweba ukufinyelela kwe-franchise ngaphezu kwezindawo zayo ezingokoqobo futhi kunikeze imizila yemali engenayo eyengeziwe.
Ukuphathwa Okukude kanye Nokuxhumana: Ama-Franchisor angasebenzisa amathuluzi okuxhumana aku-inthanethi afana nenkomfa ngevidiyo, isofthiwe yokuphatha amaphrojekthi, nezinkundla zokusebenzisana ukuze uphathe futhi usekele ama-franchise ukude. Lokhu kunciphisa isidingo semihlangano yomuntu siqu futhi kuvumela ukuxhumana okusebenza kahle kuzo zonke izindawo ezihlakazeke ngokwendawo.
I-Data Analytics kanye neBusiness Intelligence: Ubuchwepheshe be-inthanethi buvumela ama-franchise ukuthi aqoqe futhi ahlaziye idatha evela emithonjeni eyahlukene, okuhlanganisa ukuthengiswa, ukusebenzisana kwamakhasimende, kanye nethrafikhi yewebhusayithi. Le ndlela eqhutshwa idatha isiza ama-franchise ukuthi enze izinqumo ezinolwazi, akhombe amathrendi, futhi enze imisebenzi yawo ibe ngcono ukuze asebenze kangcono.
Ukuqeqeshwa Nokusekela KwamaFranchise: Izinhlelo zokuphatha ukufunda ku-inthanethi (i-LMS) kanye nezinkundla zokuqeqesha ezingokoqobo zenze kwaba lula kuma-franchise ukuthi ahlinzeke ngokuqeqeshwa nokusekelwa kwabahwebayo. Lezi zinkundla zinikeza ukufinyelela okuguquguqukayo, okudingekayo kakhulu ezintweni zokuqeqesha, amavidiyo okufundisa, namamojula asebenzisanayo, okuvumela ama-franchisees ukuthi afunde ngejubane lawo futhi kalula.
Ukuphathwa Kwobudlelwane Nabathengi (CRM): Isoftware ye-CRM ivumela ama-franchise ukuthi aphathe ubudlelwano bamakhasimende ngempumelelo kakhulu ngokulandelela ukusebenzelana, ukuqoqa impendulo, kanye nemizamo yokuthengisa eqondene nawe. Lokhu kwenza ama-franchise alethe ulwazi olungcono lwamakhasimende futhi akhe ukwethembeka kwesikhathi eside.
Izicelo zeselula: Ama-franchise angakha izinhlelo zokusebenza zeselula ukuze amakhasimende afake ama-oda, enze ukubhuka, futhi afinyelele izinhlelo zokwethembeka. Izinhlelo zokusebenza zeselula zinikeza indlela elula kumakhasimende ukuthi azibandakanye ne-franchise ngenkathi esohambeni, ethuthukisa ukunethezeka kanye nokuthuthukisa ukwaneliseka kwamakhasimende.
Ukuphatha ukuhlinzeka: Ubuchwepheshe obuku-inthanethi busiza ukulandelela ngesikhathi sangempela nokuphathwa kwe-inventory, ukuthengwa kwempahla, kanye nempahla ngaphakathi kochungechunge lokunikezwa kwe-franchise. Lokhu kuthuthukisa ukusebenza kahle, kunciphisa izindleko, futhi kuqinisekisa ukulethwa ngesikhathi kwemikhiqizo namasevisi kumakhasimende.
Sekukonke, ukuhlanganisa ubuchwepheshe be-inthanethi kumamodeli ebhizinisi e-franchising kukhuphule ukusebenza kahle, ukuqina, kanye nokuqanjwa kabusha, okwenza ama-franchise avumelane nokushintsha okuthandwa ngabathengi kanye namandla emakethe ngempumelelo.
AmaFranchise namaNiches
I-Franchising ihlanganisa ama-niches anhlobonhlobo, kufaka phakathi lawo angenayo imikhiqizo ebonakalayo. Amanye ama-niches adume kakhulu ku-franchising angafaki imikhiqizo yomzimba afaka:
AmaFranchise Asekelwe Isevisi: Lawa ma-franchise ahlinzeka ngezinsizakalo ezahlukahlukene kumakhasimende, njengezinsizakalo zokuhlanza, ukulungiswa nokulungiswa kwezindlu, ukunakekelwa kotshani, ukulawula izinambuzane, ukufundisa kanye nemfundo, ukuqeqeshwa komuntu siqu nokuqina, ukubalwa kwezimali kanye nezinsizakalo zezezimali, nokubonisana.
Ukudla Nezinyosi: Ngenkathi ama-franchise amaningi okudla egxile ekuthengiseni imikhiqizo engokwenyama, akhona futhi ama-franchise agxile kwisevisi ngaphakathi komkhakha wokudla neziphuzo, njengezindawo zokudlela, amakhefi, nezinsizakalo zokudla. Lawa ma-franchise agcizelela isipiliyoni sokudlela, isevisi yamakhasimende, kanye nokungenisa izihambi kunokuthengisa imikhiqizo.
Ezempilo nokuPhepha: AmaFranchise kule niche anikezela ngezinsizakalo ezihlobene nempilo, ubuhle, nokuphila kahle, okuhlanganisa nezinsizakalo ze-spa nesalon, ukwelapha ngokubhucungwa, ukunakekelwa kwe-chiropractic, ukwelapha ngokomzimba, imitholampilo yezokwelapha, ukunakekelwa kwabadala, ukwelulekwa ngezempilo yengqondo, kanye nezinqubo zokwelashwa ezihlukile.
Imfundo Nokuqeqesha: Ama-franchise kwezemfundo nokuqeqeshwa ahlinzeka ngezinsizakalo ezifana nokufundisa, ukulungiselela ukuhlolwa, imfundo yolimi, ukuqeqeshwa kwemisebenzi yezandla, ukuqeqeshwa kwebhizinisi, nezinhlelo zokuthuthukiswa kochwepheshe.
Izinsizakalo zeBhizinisi: AmaFranchishe akulesi sigaba anikezela ngezinsiza eziningi emabhizinisini, okuhlanganisa ukuphrinta nokukopisha, ukumaketha nokukhangisa, ukusekelwa kwe-IT nobuchwepheshe, izinsiza zabantu kanye nabasebenzi, izinsizakalo zomthetho nokuhambisana, kanye nokuqeqeshwa kwebhizinisi nokubonisana.
Ukuphathwa Kwezakhiwo Nezindawo: AmaFranchishe okuphathwa kwezindlu nezakhiwo ahlinzeka ngezinsizakalo ezifana ne-brokerage yezindawo zokuhlala nezohwebo, ukuphathwa kwezakhiwo, ukutshalwa kwezimali kwezindlu ezithengiswayo, kanye nokuphathwa kokuqashwa kweholide.
Amasevisi Ezimoto: AmaFranchishe embonini yezimoto ahlinzeka ngokuwashwa kwezimoto kanye nemininingwane, ukukhanda nokulungisa izimoto, izinguquko zikawoyela, izinsiza zamasondo, ukulungisa i-windshield, kanye nezinsizakalo zezimoto eziphathwayo.
Ukuvakasha Nezihambi: Ama-franchise kwezokuvakasha nezokuvakasha ahlinzeka ngamasevisi afana ne-ejensi yezokuvakasha, abaqhubi bezokuvakasha, ukuphathwa kwamahhotela nezindawo zokulala, ukuphathwa kokuqashwa kweholide, ukuhlela imicimbi, namasevisi ezokuthutha.
Lezi yizibonelo ezimbalwa ze-franchising niches esekelwe kusevisi. I-niche ngayinye inikezela ngamathuba ahlukile kosomabhizinisi ukuthi batshale imali kumodeli yebhizinisi ehambisana nezinto abazithandayo, amakhono, kanye nesidingo semakethe.
AmaFranchise okuthengisa nokukhangisa
Ama-franchise okukhangisa nokukhangisa ngokuvamile ahlinzeka ngezinsiza eziningi emabhizinisini, awasize athuthukise imikhiqizo noma amasevisi awo, akhe ukuqwashisa ngomkhiqizo, futhi afinyelele izethameli eziqondiswe kubo ngempumelelo. Nansi indlela ama-franchise okukhangisa nokukhangisa ahlinzeka ngayo ngezinsizakalo zawo:
Ukubonisana kanye Nokuthuthukiswa Kwamasu: Ama-franchise okukhangisa nokukhangisa ngokuvamile aqala ngokubonisana namabhizinisi ukuze aqonde izinhloso zawo, izethameli eziqondiwe, isimo sokuncintisana, kanye nesabelomali sokumaketha. Ngokusekelwe kulolu lwazi, bakha amasu okumaketha angokwezifiso nemikhankaso ehambisana nezidingo nezinjongo zamakhasimende.
Izinsizakalo Zokuklama Nokwakheka: Ama-franchise okukhangisa nokukhangisa angase anikeze izinsizakalo zebhrend nezokuklama ukuze zisize amabhizinisi adale noma avuselele ubunikazi bawo. Lokhu kuhlanganisa ukuklama amalogo, imihlahlandlela yomkhiqizo, izinto zokumaketha, nezinye izimpahla ezibonakalayo ukuze kuqinisekiswe ukuvumelana kuzo zonke iziteshi zokumaketha.
Digital Marketing: Ngokukhula kokumaketha kwedijithali, ama-franchise amaningi okukhangisa nokukhangisa asebenza ngokukhethekile ezinsizeni zokumaketha kwedijithali, okuhlanganisa nokwenza kahle kwenjini yokusesha (SEO), ukukhangisa ngokukhokha ngokuchofoza (PPC), ukumaketha kwezokuxhumana, ukumaketha nge-imeyili, ukumaketha okuqukethwe, nokwakhiwa kwewebhusayithi kanye ukuthuthukiswa.
Ukukhangisa Kwendabuko: Ngaphandle kokukhula kokumaketha kwedijithali, iziteshi zokukhangisa zendabuko ezifana nokuphrinta, umsakazo, umabonakude, nokukhangisa kwangaphandle zisadlala indima emikhankasweni eminingi yokumaketha. Ama-franchise okukhangisa nokukhangisa angase anikeze amasevisi ahlobene nokukhangisa okuvamile, okuhlanganisa ukuthengwa kwemidiya, ukubekwa kwezikhangiso, nokukhiqizwa kokusungula.
Ezimayelana Nomphakathi: Ama-franchise okukhangisa nokukhangisa angase ahlinzeke ngezinsizakalo zobudlelwano bomphakathi (PR) ukusiza amabhizinisi aphathe isithunzi sawo, athuthukise ukubonakala kwawo kwabezindaba, futhi adale ukusakazwa okuhle. Lokhu kungase kuhlanganise ukubhala imibhalo yabezindaba, ukuthumela izindaba ezintathelini, ukuhlela imicimbi, nokuphatha ezokuxhumana ezibucayi.
Marketing Automation kanye nezibalo: Ama-franchise amaningi okukhangisa nokukhangisa anikela ngezinkundla ezizenzakalelayo zokumaketha namathuluzi okuhlaziya ukusiza amabhizinisi enze lula imizamo yawo yokumaketha, alandelele ukusebenza komkhankaso, kanye nokulinganisa imbuyiselo ekutshalweni kwezimali (ROI). Lawa mathuluzi avumela amabhizinisi ukuthi athuthukise amasu awo okuthengisa ngokusekelwe kumininingwane eqhutshwa idatha.
Ukuqeqeshwa Nokwesekwa: Ama-franchise okukhangisa nokukhangisa avame ukuhlinzeka ngokuqeqeshwa nokusekelwa emabhizinisini ukuze awasize asebenzise futhi enze amasu awo wokumaketha ngempumelelo. Lokhu kungase kuhlanganise izinkundla zokucobelelana ngolwazi, amasemina, ama-webinars, kanye neseshini yokufundisa yomuntu ngamunye ukuze kufundiswe amakhasimende ngemikhuba emihle namathrendi avelayo kwezokukhangisa nokukhangisa.
Ukubika nokuhlaziya: Ama-franchise okukhangisa nokukhangisa ngokuvamile ahlinzeka amakhasimende ngemibiko evamile kanye nokuhlaziywa kokusebenza komkhankaso wawo wokumaketha, okuhlanganisa amamethrikhi abalulekile afana nethrafikhi yewebhusayithi, isizukulwane esiholayo, amanani okuguqulwa, kanye ne-ROI. Lokhu kusiza amabhizinisi aqonde umthelela wemizamo yawo yokumaketha futhi enze izinqumo eziqhutshwa idatha ukuze athuthukise amasu awo.
Sekukonke, ama-franchise okukhangisa nokukhangisa anikezela ngezinsizakalo ezibanzi emabhizinisini, abasiza ukuthi bazulazule endaweni eyinkimbinkimbi neguqukayo njalo yokumaketha nokukhangisa ukuze bafeze izinjongo zabo zebhizinisi.
Uligcina Kanjani Ikhwalithi Yemikhiqizo
Ama-franchise okukhangisa nokukhangisa angadlala indima ebalulekile ekusizeni ukuthi ugcine ikhwalithi yemikhiqizo yakho ngenkathi ulawula ukufunwa ngemizamo yokukhangisa neyokukhangisa. Nakhu ukuthi bangakusiza kanjani kulo mzamo:
Ukuma Brand: Ama-franchise okukhangisa nokukhangisa angakusiza ubeke uphawu lwakho emakethe njengalolo olugcizelela ikhwalithi nokuthembeka. Ngokuthumela imilayezo yamasu kanye nezinhlelo zokufaka uphawu lwentengiso, bangaxhumana nenani lemikhiqizo yakho, bagqamise izici zabo ezihlukile kanye nezinzuzo ezibenza bahluke kulabo oqhudelana nabo.
Imikhankaso Yokumaketha Okuhlosiwe: Ngokwenza ucwaningo lwemakethe nokuhlaziya ukuziphatha kwabathengi, ukumaketha, kanye nama-franchise okukhangisa kungathuthukisa imikhankaso yokumaketha eqondisiwe ukuze ufinyelele amakhasimende akho afanelekile. Ngokugxilisa imizamo yakho yokumaketha kumasegimenti afanele izethameli, ungaqinisekisa ukuthi ukufunwa kwemikhiqizo yakho kuhlala kuzinzile ngaphandle kokubeka engcupheni ikhwalithi.
Okuqukethwe Kwezemfundo: Ama-franchise okukhangisa nokukhangisa angakha okuqukethwe okufundisayo okugqamisa ubuciko, izinto zokwakha, nezinqubo ezihilelekile ekukhiqizeni imikhiqizo yakho. Ngokufundisa abathengi mayelana nekhwalithi nenani lemikhiqizo yakho, ungakha ukwethembana nokwethembeka, okuholela ekufuneni okuqhubekayo ngokuhamba kwesikhathi.
Ukuzibandakanya Kwamakhasimende: Ama-franchise okukhangisa nokukhangisa angakusiza ukuthi uhlanganyele namakhasimende akho ezinkundleni ezihlukahlukene, okuhlanganisa inkundla yezokuxhumana, i-imeyili, nemiphakathi eku-inthanethi. Ngokugcina ingxoxo eqhubekayo namakhasimende akho, ungakwazi ukuqoqa impendulo, ukhulume nokukhathazeka, futhi uqinise ikhwalithi yemikhiqizo yakho, ukhuthaze ubudlelwano besikhathi eside futhi uphinde ibhizinisi.
Amaphromoshini Nezisusa: Ama-franchise okukhangisa nokukhangisa angathuthukisa amaphromoshini kanye nezikhuthazo zokukhuthaza amakhasimende ukuthi athenge imikhiqizo yakho kuyilapho egcina inani lawo elicatshangwayo. Ukunikeza izaphulelo zesikhathi esinqunyelwe, izinhlelo zokwethembeka, noma iminikelo ekhethekile, kungakhuthaza ukufunwa ngaphandle kokusebenzisa izaphulelo zentengo ezingase zibeke engcupheni ikhwalithi ebonwayo yomkhiqizo.
Ukuqapha kanye Nokuthuthukisa: Ama-franchise okukhangisa nokukhangisa angaqapha ngokuqhubekayo ukusebenza kwemikhankaso yawo yokumaketha futhi alungise amasu njengoba kudingeka ukuze kugcinwe ukulingana phakathi kokufunwa kanye nekhwalithi yomkhiqizo. Ngokulandela amamethrikhi angukhiye afana nevolumu yokuthengisa, ukwaneliseka kwekhasimende, nombono womkhiqizo, ungaqinisekisa ukuthi imizamo yakho yokumaketha ihambisana namazinga akho ekhwalithi.
Crisis Management: Esimeni sokudalulwa okungekuhle noma izinkinga ezihlobene nekhwalithi, ama-franchise okukhangisa nokukhangisa angakusiza ulawule isimo ngempumelelo. Ngokusebenzisa amasu, ezinkingeni zokuxhumana, kanye nokubhekana nokukhathazeka ngokusobala, ungavikela isithunzi somkhiqizo wakho futhi ugcine ukuzethemba kwabathengi emikhiqizweni yakho.
Sekukonke, ama-franchise okukhangisa nokukhangisa angasebenza njengozakwethu bamasu ekusizeni ugcine ikhwalithi yemikhiqizo yakho ngenkathi ulawula ukufunwa ngempumelelo. Ngokusebenzisa ubuchwepheshe babo kwezokukhangisa nokuxhumana, ungakha ubukhona bomkhiqizo obuqinile, uhehe amakhasimende athembekile, futhi ugcine isidingo semikhiqizo yakho ngokuhamba kwesikhathi.
