Ibhizinisi Elingcono Kakhulu Lokumaketha Kwedijithali
I-Blueprint Yebhizinisi Le-inthanethi Eliphumelelayo ngo-2024
Ezweni lanamuhla ledijithali elivela ngokushesha, umqondo webhizinisi eliku-inthanethi weqe imingcele evamile, unikeza amathuba angenamkhawulo wokusungula izinto ezintsha nokukhula. Njengoba singena ku-2024, ukuqonda ubunkimbinkimbi bokusungula ibhizinisi eliqinile le-inthanethi kubalulekile. Lo mhlahlandlela obanzi uhlola izici ezibalulekile ezibalulekile ekudaleni ibhizinisi eliphumelelayo le-inthanethi, kusukela kumasevisi ezezimali okuthengisa asezingeni eliphezulu kuya ebumqoka bokuzimisela kanye nengqondo.
Ukwakha Ibhizinisi Lakho Lamaphupho
Uhambo lokudala ibhizinisi lamaphupho luqala ngombono ocacile kanye nohlelo lwebhizinisi oluchazwe kahle. Kungakhathaliseki ukuthi ungenela ezinsizeni zezezimali ze-multi-level marketing (MLM) noma uhlola imibono yebhizinisi eliku-inthanethi emisha ngaphandle kokutshalwa kwezimali, kubalulekile ukuhlonza indawo yakho kanye nezithameli ozihlosile. Izinkampani ezifana ne-Dream Business Solutions kanye ne-Dream Business Brokers ziyisibonelo sokuthi imigomo ecacile nokuhlela kwamasu kungashintsha kanjani imibono ibe imisebenzi enenzuzo.
Iqhaza Lokuzimisela kanye Nomqondo
Impumelelo ebhizinisini eliku-inthanethi idinga okungaphezu nje kwecebo eliqinile; kudinga ukuqina kanye nomqondo wokukhula. Ucwaningo lukaRoy Baumeister mayelana namandla okuzimisela lugcizelela ukubaluleka kokuzithiba ekufinyeleleni izinjongo zesikhathi eside. Umsebenzi wakhe, ohlanganisa nesihloko esithi “Amandla: Ukuthola Kabusha Amandla Omuntu Amakhulu Kunawo Wonke,” unikeza imininingwane ebalulekile ekulawuleni nasekusebenziseni amandla okunqoba izinselele. Ukwamukela umqondo wokukhula, njengoba kukhuthazwa uCarol Dweck, kubalulekile ngokufanayo. Lo mcabango ukhuthaza ukufunda okuqhubekayo nokuzivumelanisa nezimo, okubalulekile ekuzuleni imvelo yebhizinisi eliku-inthanethi eliguqukayo.
Amasu Okumaketha: Ukuheha kanye Nezokuxhumana
Ukumaketha okusebenzayo kuwumgogodla wanoma yiliphi ibhizinisi eliphumelelayo le-inthanethi. Ukuthengisa okuhehayo, okugxile ekudwebeni amakhasimende ngokuhlinzeka ngenani nobudlelwano bokwakha, kuyisu elinamandla. Izinkampani ezinikeza ukuqeqeshwa kokumaketha okukhangayo kanye nezinhlelo zingasiza osomabhizinisi baqonde le nqubo. Ukumaketha kwenkundla yezokuxhumana nakho kudlala indima ebalulekile. Ukwakha isu eliqinile lokumaketha lemithombo yezokuxhumana, izinkundla ezisebenzayo ezifana ne-Facebook, nokusebenza nama-ejensi wokumaketha wenkundla yezokuxhumana kungathuthukisa kakhulu ukuba khona kwakho ku-inthanethi nokuzibandakanya kwamakhasimende.
Ukubaluleka Kokubeka Imigomo Elungile
Ukubeka imigomo kuyisici esibalulekile sempumelelo yebhizinisi. Ukuqonda ukuthi yiziphi izinjongo ezifanele zebhizinisi lakho, noma ngabe ezesikhashana noma ezesikhathi eside, kunikeza isiqondiso nesisusa. Ukusetha imigomo ye-SMART (Ecacile, Iyalinganiseka, Iyafezeka, Efanele, Eboshelwe Isikhathi) kungasiza ekulandeleleni inqubekelaphambili nokugcina kugxilwe. Isibonelo, ukukhomba izinkampani eziphezulu zezezimali ze-MLM noma ukuhlola izibonelo zemisebenzi engu-9-to-5 kunganikeza uhlaka olusebenzayo lokubeka izinjongo zebhizinisi ezingokoqobo.
Ukwamukela Ukushintsha Ukuphathwa
Ezweni ledijithali elisheshayo, ushintsho alunakugwenywa. Amasu okuphatha ushintsho asebenzayo abalulekile ukuze uvumelane nobuchwepheshe obusha namathrendi emakethe. Ukuqonda izimiso zokuphatha izinguquko, kanye nokuvuleleka ezinguqukweni zendlela yokuphila kanye nokuqanjwa okusha, kungabeka ibhizinisi lakho ekukhuleni okuqhubekayo. Izinkampani ezizulazula ngempumelelo izinguquko zivame ukubonisa ubuholi obuqinile nokuzimisela ukwamukela amathuba amasha.
Ukuhlola Imibono Yebhizinisi Ku-inthanethi
Isikhathi sedijithali sinikeza intaphane yemibono yebhizinisi eku-inthanethi, kusukela ku-e-commerce kuya emazweni abonakalayo. Ukuhlola imibono yebhizinisi eku-inthanethi e-India, ngesi-Hindi, noma ngaphandle kokutshala imali, kungavula amathuba ahlukahlukene. Izinkundla zedijithali, njengokuzijabulisa komhlaba okubonakalayo kanye nemiqondo yebhizinisi eku-inthanethi, ziyaqhubeka nokuvela, zihlinzeka ngezindlela ezintsha kosomabhizinisi. Isibonelo, amabhizinisi afunda ulimi olubonakalayo lomhlaba noma emhlabeni obonakalayo (inoveli) angakwazi ukubhekelela izimakethe ezithandwayo ezinentshisekelo ethile.
Ukuzinza Kwezezimali kanye Nemali Engenayo
Ukuzuza ukuzinza kwezezimali kuwumgomo oyinhloko wanoma yiliphi ibhizinisi. Ukuqonda izilinganiso zokuzinza kwezezimali nokusebenzisa imininingwane ye-Financial Stability Oversight Board kungasiza ekugcineni isimo sezezimali esinempilo. Ukwengeza, ukuhlola imibono yemali engenayo, noma ngabe kuse-UK, Philippines, noma e-Australia, kungahlinzeka ngemithombo yemali eyengeziwe. Imibono yemali engenayo engenzi lutho yabaqalayo noma abantu abadala ingaba usizo kakhulu ekusunguleni isisekelo esiqinile sezezimali.
Ukugcinwa Nokubonga Kwekhasimende
Ukugcina amakhasimende kubaluleke njengokuthola amasha. Amasu asebenzayo okugcina ikhasimende, njengamakhadi okubingelela aqondene nawe anezithombe noma izipho zokubonga ikhasimende, angathuthukisa ukwethembeka kwekhasimende. Ukugubha Usuku Lokwazisa Kwekhasimende lwango-2024 ngemibono eyingqayizivele nakho kungaqinisa ubudlelwano bamakhasimende. Ukusebenzisa amathuluzi okuphatha ukugcinwa kwamakhasimende nokuqonda ukuhlaziya ukugcinwa kwamakhasimende kubalulekile ukuze kube nempumelelo yesikhathi eside.
Ukuzulazula kuma-Digital Platforms kanye namasu okumaketha
Izinkundla zedijithali zidlala indima ebalulekile ekusebenzeni kwebhizinisi kwesimanje. Ukuqonda ingqalasizinda yesikhulumi sedijithali nokuhlola izibonelo zeplathifomu yedijithali kungathuthukisa ukusebenza kahle kwebhizinisi. Ukwengeza, amasu okukhangisa ekukhangiseni namasu ebhizinisi lokumaketha ku-inthanethi kungathuthukisa ukukhula kwebhizinisi. Kungakhathaliseki ukuthi ukuthuthukisa uhlelo lwebhizinisi lokumaketha ku-inthanethi noma ukufuna ugqozi emabhizinisini okuthengisa edijithali, ukuhlala unolwazi lwakamuva namathrendi akamuva kubalulekile.
Ukwakha ibhizinisi eliphumelelayo le-inthanethi ngo-2024 kudinga inhlanganisela yokuhlela amasu, ukumaketha okusebenzayo, ukuqina, nokuzimisela ukwamukela ushintsho. Ngokusebenzisa imininingwane evela kochwepheshe abafana no-Roy Baumeister no-Carol Dweck, ukubeka imigomo efanele, nokuhlola imibono yebhizinisi eliku-inthanethi emisha, osomabhizinisi bangakwazi ukuzulazula endaweni yedijithali ngokuzethemba. Njengoba umhlaba wamabhizinisi aku-inthanethi uqhubeka nokuvela, ukuhlala uvumelana nezimo futhi ugxile kumakhasimende kuzoba ukhiye ekutholeni impumelelo eqhubekayo.
Esikwenzayo Lapha,
Izinhlaka
1- Sihlinzeka nge-Online Marketing Business Frameworks.
Amamodeli eBhizinisi
2- Sinikeza Amamodeli Ebhizinisi Anelungelo Lobunikazi emhlabeni wonke anemikhiqizo eyingqayizivele yekhomishini ephezulu, ngensizakalo yezinzuzo zomphakathi.
Qhathanisa & Joyina
3- Sikucela ukuthi uqhathanise futhi uhlanganyele nathi, uma kukulingana nawe.